The Ultimate Guide to LinkedIn Image Sizes

Getting your visuals right on LinkedIn can make the difference between looking like an industry authority and blending into the noise. Blurry headshots, awkwardly cropped banners, and pixelated post graphics immediately undermine your professional credibility.

Whether you are optimizing your personal brand or managing a company page, here is the complete, up-to-date cheat sheet for mastering LinkedIn image dimensions.

1. Personal Profile Images

Your profile is your digital storefront. These dimensions ensure your personal branding looks sharp on both desktop monitors and mobile screens.

• Profile Photo: 400 × 400 pixels (1:1 ratio). LinkedIn crops this image into a circle, so keep your face centered and leave breathing room around the corners.
• Personal Background Banner: 1584 × 396 pixels (4:1 ratio). This is prime real estate for a tagline or visual context. Keep in mind that your profile photo overlaps the bottom-left corner on desktop, and mobile screens crop the edges slightly—so keep critical text and logos toward the center.

2. Company Page Images

Company pages require a slightly different canvas to display brand logos and banners cleanly.

• Company Logo: 400 × 400 pixels (1:1 ratio). Use a clear PNG with a solid or transparent background so it stays crisp in search results and notification feeds.
• Company Cover Banner: 1128 × 191 pixels (~6:1 ratio). This banner is much flatter than a personal profile banner, so opt for a clean design rather than a crowded layout.
• Life Tab Hero Image: 1128 × 376 pixels (3:1 ratio)—ideal for showcasing company culture and team environments.

3. Feed Post Images

Your feed content drives engagement, and different orientations serve different strategic purposes:

| Post Orientation | Optimal Dimensions | Aspect Ratio | Best Used For |
| :— | :— | :— | :— |
| Square | 1200 × 1200 px | 1:1 | Reliable default for cross-posting, quotes, and product showcases. |
| Portrait / Vertical | 1080 × 1350 px | 4:5 | Mobile-first content; takes up maximum vertical space in the feed. |
| Landscape | 1200 × 627 px | 1.91:1 | Link previews and wide graphic announcements. |

Pro-Tips for Flawless Uploads

• Match Format to Content: Use PNG for graphics, charts, and text-heavy logos to prevent compression artifacts. Use JPEG for photographs.
• Avoid Up-scaling: Never upload images smaller than the recommended minimums, as LinkedIn will stretch them out and cause a noticeable drop in quality.
• Mind the Margins: Always leave a generous “safe zone” of empty space around the borders of your banners and portrait posts so nothing vital gets cut off on smaller mobile devices.